20 Fun Facts About the World’s Relationship with Butt Toys

Not just butt toys, but prostate massagers for men, to be exact (though some may be enjoyed by the female of the species as well). Our friends over at LELO reviewed the sales stats for all their top-of-the-line P-spot products over the past few months and found some interesting trends: the US may beat Australia in prostate pleasure, but the UK beats us….


  1. NYC tops the US sales table accounting for 27% of prostate massager sales
  2. The most sales per capita were actually in Miami, with over 50 year-olds purchasing the most
  3. In Las Vegas, 70% of sales were by under 35’s, and by both men and women.
  4. LA men are 3 times less likely to own a prostate massager than men in NYC.
  5. Men in San Francisco are 7 times more likely to own a prostate massager than their neighbors in LA.
  6. Over in Salt Lake City,  women made up 66% of sales.
  7. In Chicago, the vast majority of sales were by men.
  8. New Yorkers researched the most before purchase, visiting lelo.com on average 3 times before purchase.
  9. Washington D.C. residents ranked 2nd for sales per capita, typically bought on the first visit. 
  10. The folks in Houston also showed a lot of interest in researching prostate massage, vising LELO’s prostate massage articles more than any other city.
  11. The average age of US men buying prostate massagers is 42.

  12. prostatemassageheatmapWorld635

    1. People living in the UK are more likely to buy prostate massagers than those in the US.
    2. People in Australia are curious but have yet to take the plunge (traffic from Australia to lelo.com’s prostate massage articles tend to stay on the page and read more than any other country, but their rate of purchase is noticeably low). 
    3. In Spain, women buy more prostate massagers than men, suggesting heterosexual couples are now much more confident in prostate play.
    4. In Italy, the older you are the more likely you are to purchase a prostate product, suggesting Italians feel prostate massage has significant health benefits.
    5. In France, the younger generations are more curious — on average, the French are the youngest customers.
    6. Sweden has the 2nd highest prostate massager sales per capita.
    7. The Germans rank third in the world for prostate products per capita and interestingly the vast majority are bought by men (it tends to be more even generally). 
    8. Speaking of sales per capita, prostate massage products are just as popular in Russia as they are in the USA. 
    9. In Asia, we see a decrease in sales per capita, with China and Japan filling the last two spots in Lelo’s top ten countries by total global sales: China is 10% less likely to buy than Japan, and Japan does the least amount of pre-purchase research. 
    While Lelo is a sponsor of this site, this is not a sponsored post — we just thought these were fun and interesting stats worth sharing! 

    Want your fella to get in on this action?
    How to Introduce Your Guy to His Prostate